Auction Software

Roseberys Auctions

Renowned Fine Art Auctioneer

Roseberys needed a seamless way to link their Microsoft Business Central back-office system with a holistic front-end application, ensuring real-time synchronization between the two.

Here’s what happened when Rosebery's Auctions chose to take their auction house to the next level.

The Challenge:

Bespoke Integration:

Roseberys needed a seamless way to link their Microsoft Business Central back-office system with a holistic front-end application, ensuring real-time synchronization between the two.

User Experience:

The aim was to design a digital customer experience mirroring the depth and visual appeal of a printed catalogue, allowing users to navigate through an organized, informative, and interactive platform.

The Solution:

Integration with Microsoft Business Central:

Auction Marketer implemented their real-time web to Business Central Auction Tools to facilitate real-time integration between Microsoft Business Central and our class-leading BidStream™ live auction and auction management software.

Managed Migration from Old AMS:

Auction Marketer ensured that all of the legacy data was cleanly migrated from the client's old auction management system. Our dedicated support team worked with the Roseberys team throughout the migration, providing troubleshooting, documentation, and customization assistance as needed.

Utilising BidStream™:

The core of this integration rested on the BidStream™ live auction software, ensuring real-time auction management and customer interactions.

Custom Features for Enhanced UX:

Roseberys introduced new features, including an extended catalogue function that allowed them to segment catalogs, accentuate specific images for lot promotions, and replicate the feel of a tangible catalogue.

Structured Content Design:

Auction Marketer structured the website's content according to a clear taxonomy, ensuring logical flow and intuitive user navigation.

Results:

Roseberys now boasts a fully integrated online auction system that provides an immersive experience for their global clientele. The content-driven design ensures users always have access to the latest information.

Recently sold at Rosebery's Auctions

LOT 341

An Italian Pietra Dura panel of a Venetian capriccio, 19th century, inlaid in various hardstones

Price Realised: £343,600
View lot details

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The modular all-in-one solution for auctioneers, designed to add value to your business.